Shop all hair type wavy (2a-c)

#1 prestige dry shampoo in the US - size 5.3oz / 232ml* refreshes roots with a voluminous ‘oomph.’

lightweight + buildable dry shampoo that lets you extend time even further between wash days.

get oil removal on speed dial with this powerful dry shampoo for extra oily scalps.​

ready to rise to the top? enter: your fave styler for instant + all day root lift.*

unleash hair that’s 7x stronger, 2x smoother with 86% less breakage* thanks to this lightweight hair oil with heat defense up to 450°F*. *clinically proven.

kure your damaged strands. this ultra-rich mask helps strengthen + boosts moisture.

a conditioner that strengthens hair + prevents future breakage for your strongest mane yet.

a gentle shampoo that strengthens + prevents future breakage for your strongest mane yet.

get actually cleaner hair between wash days with a sweet twist on the #1 dry shampoo in the US*

scent stack with limited-edition perk up GUAVA GRANITA + an Ellis Brooklyn perfume sample—a $50 value.

an aura-activating scent powered by notes of juicy apricot, pink grapefruit + velvety vanilla.

perk up two ways with limited-edition perk up GUAVA GRANITA + travel-size perk up plus.

a blowout look with no blow dryer or hot air required

define your curls with this luxe styling cream that leaves curly hair soft + moisturized.

a curl defining, weather-protecting gel that boosts curls without the crunch.

go to bed with this overnight mask, resulting in hair that is 3x more hydrated by morning*.

treat hair to a trio of mini bestsellers that soften, strengthen + make all the magic.

3 steps for 3 days without frizz*

the new + improved** 2-in-1 hair styling tool that combines a round hair brush and blow dryer to easily and quickly create a smooth, bouncy, salon quality blowout at home!

cleanse, condition + treat with a set that keeps thirsty hair hydrated for days